CEE Retail Experience Manager

CEE Retail Experience Manager

Description -

Job scope:

• Retailer Instore/Online Executions

• Extended Sales Force Management

• Retailer sell-to end customers campaign management

Main Tasks:

• Maximizing HP retail sell-out and the customer experience in retail stores in the region

• Support country teams on selecting, motivating, coaching, training, leading and developing a team of instore field representatives to accomplish HP's revenue and market share goals

• Serves as the Trade Marketing expert to the countries for a wide range of extremely complex information regarding products, programs and co-marketing alliance

• Serves as the Retail programs expert to the WW providing business and retailer insights

• Integrates HP marketing programs to become a key part of the retail partner's business

• Establishes and maintains account plans to promote sales growth across BUs through Trade Marketing initiatives

• Grow HP business overall and HP's share of business by developing excellent customer experience around HP products and services

• Actively engages HP resources and senior executives to build strategic relationships with the partner which ensures long- term business opportunities for HP

• Provides the business rationale and risk assessment for making HP investments in the partner

• Ensures that partners are compliant with legal and HP SBC practices under Trade Marketing programs

• May recruit and develop business relationship with new partners

Key deliverables/accountabilities:

• Extended Sales Force (ESFs, E-Merch, Promoters) management: Resources Optimization, coverage and structure, performance monitoring, budget monitoring, etc

• In-store Management and Execution: POS assets deployment, Experience Store Scorecard Management, NPIs/Focus SKUs In-store launch

• Drive Online specific initiatives: Shop in Shops launch/AMZ ecosystem, etc

• PDG tool implementation ownership

• Alliances budget investments and deployment: Coordinate with alliance business manager and support smooth operations

• Amplify Istore/Online CX Audit

• E-Merchandising and HP live agents team management

Education & Experience Recommended:

• Bachelor or Master's degree in Sales, Marketing, Business Administration or any other related discipline

• Typically has 5+ years of work experience on same or similar positions

• Fluency in English (both written and verbal) as well as the local language

• Travelling 25-50% of the time

Cross-Org Skills:

• Effective Communication

• Results Orientation

• Learning Agility

• Digital Fluency

• Customer Centricity

At HP, the future is yours to create! What are you waiting for? Apply Now!

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Job -

Marketing

Schedule -

Full time

Shift -

No shift premium (Greece)

Travel -

50%

Relocation -

No

Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

If you’d like more information about HP’s EEO Policy or your EEO rights as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law – Supplement