Employer Branding & Event Manager

Sofia Stars is an operational services company based in Sofia. We offer a range of solutions for online businesses, including R&D, Marketing, Customer Support, KYC, Risk, and Anti-Fraud services. With 300+ bright stars on our team, we deliver secure, reliable solutions with a touch of quality that shines. When you join us, you’ll be part of a place where ideas light up, and growth isn’t just a promise—it’s a journey. 

❗️Please note that this role is office based for Sofia, Bulgaria (51, Blv. „Cherni Vrah“, Office „X“).

❗️If you need to be relocated, we take care of the process.

We’re seeking a strategic Employer Brand and Event Manager to grow Sofia Stars’ employer brand in Bulgaria. You’ll be part of a strong HR & People department. You'll drive brand awareness, reduce time-to-hire, and boost candidate engagement through compelling content, campaigns, and events. Working cross-functionally, you’ll bring our Employer Value Proposition (EVP) to life.

✅ Key Responsibilities

• Develop and execute employer branding strategy aligned with business goals and EVP;
• Run multi-channel campaigns and manage content across platforms like Glassdoor and LinkedIn;
• Lead recruitment marketing initiatives including branded job packs and career site content;
• Plan and deliver employer brand events of all sizes;
• Activate brand ambassadors and coordinate speaking opportunities;
• Monitor brand reputation and manage award submissions (e.g., Great Place to Work);
• Support internal comms aligned with employer brand messaging.

✅ Key Objectives

• Boost brand perception and awareness;
• Reduce time-to-hire for key roles;
• Improve visibility through engaging content and events;
• Equip recruiters with scalable branding tools.

✅ Qualifications & Experience

✔️ Essential:

• Experience in employer branding, content, or recruitment marketing;
• Excellent writing/editing skills with strong visual sense;
• Familiarity with job platforms, content tools, and AI solutions;
• Strong project and stakeholder management skills.

✔️ Preferred:

• HR or recruitment marketing background;
  Design/video editing skills (e.g., Canva, Figma);
• Experience with event or vendor management.

✅ KPIs

• Brand perception and platform ratings;
• Reduced time-to-hire;
• Content engagement and campaign effectiveness;
• Event participation;
• Referral and internal engagement impact.

✅ Why Sofia Stars?

✔️ Official employment and full medical insurance (including in-patient and out-patient care, maternity, dental, and annual health check-ups);

✔️ Competitive salary and attractive bonus scheme;

✔️ Working in a dynamic International company;

✔️ Birthday celebration present;

✔️ Ability for career and professional growth within the company;

✔️ Sportscard (Multisport) - partly covered & team-building events and activities;

✔️ Sunny, spacious office;

✔️ Wedding and newborn gifts;

✔️ Breakfast, food vouchers, fruits, and snacks available in the office.

Ready to shine? Let’s make it real.