Digital Business Development and Marketing Manager

Digital Business Development and Marketing Manager

Description -

This position will be responsible for digital sales business development and creation of effective growth strategies. The person will work with digital route-to-market & global team members to manage creation of business cases and development timelines; and assisting in achieving revenue targets for these programs. Responsibilities will include becoming a subject matter expert on the current environment, process flow & design and optimizing it for revenue growth, process improvements and customer experience. Additional responsibilities will include, but are not limited to the following:

• Creating marketing and sales strategies to grow conversion at digital touch points in customer support
• Working with PC and Print organizations to help define the revenue generating opportunities and deployment strategy and timing.
• Play a key role in the development of the business plans working with the global & RTM teams to meet quality and delivery timelines.
• Support the regional operations business plans to meet targets/budgets, cost plans and customer experience objectives.
• Identify inhibitors and solutions to improve performance through regional contact centers and partners, ex. HP On-line Stores, HHO, Channel & Marketing.
• Manage relationships across the ecosystem and provide updates to key stakeholders and executive management
• Development of business cases
• Executing on business funding exercises
• Driving deployment of strategic programs
• Executive-level communications
• Managing to key performance indicators

This candidate will need to have the ability to drive to the following concepts or behaviors;

• Performs business analysis, identifies root cause, and develops recommendations/ solutions to drive business improvements.
• Works across regions/geographies and WW teams to develop and/or implement new/enhanced services, solutions, or programs and associated processes to meet emerging customer/market needs and fuel profitable growth.
• Responsible for revenue and margin contribution for a set of (more than one) solutions or services.
• Utilizes in-depth understanding of customer business and complex requirements to develop business case, validate the solution, and demonstrate services added value.
• Utilizes technical and business skills to lead complex cross- functional activities that drive continuous growth of the services business.
• Establish strategies and business plans to support business goals and initiatives by driving profitable growth
• Establish a culture of process improvements and recommend changes in alignment with the business.
• May be responsible for leading, managing, sponsoring or participating on projects.
• Establish and manage relationships with subject matter experts and appropriate management to develop strong cooperation between teams.
   

Education & Experience Recommended
• Four-year or Graduate Degree in Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 7-10 years of work experience, preferably in project management, HP Services business units and with global projects, or a related field.

Preferred Certifications
• Project Management Professional (PMP)

Knowledge & Skills
• Accounting
• Agile Methodology
• Auditing
• Billing
• Change Management
• Customer Relationship Management
• Data Analysis
• Finance
• Key Performance Indicators (KPIs)
• Marketing
• Microsoft Project
• Milestones (Project Management)
• Process Improvement
• Procurement
• Project Documentation
• Project Implementation
• Project Management
• Project Schedules
• Risk Management
• Subcontracting

Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity

Impact & Scope
• Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives.

Complexity
• Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.

Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

Job -

Business Planning

Schedule -

Full time

Shift -

No shift premium (Costa Rica)

Travel -

Relocation -

Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

If you’d like more information about HP’s EEO Policy or your EEO rights as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law – Supplement