We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Bulgaria

Sofia

dentsu

Job Description:Merkle Bulgaria&nbsp;provides global retailers with a single source of expertise, technology, and operational support. We have a proven track record for delivering, managing, and innovating multi-channel commerce platforms for major international brands and retailers including Adidas, Clarins, ASDA, Shiseido, and more. Our world-class team has delivered sites for over 35 brands with more than 400 transactional eCommerce sites in 60 locations and on 6 continents.As part of a global expansion strategy, the company has set up a key Sofia technology team of Software Architects, Software Developers, QA Engineers, Project Managers, and Technical Support Specialists.To support this strategy, we are currently looking for talented people for the role of:Paid Search ManagerThis position primarily involves working from home, with occasional requirements to work from the office. However, for long-distance candidates, we could consider offering remote work.Role Purpose:Managing a team of Paid Search executives and assistants to deliver world-class paid search activity for your clients. You will be responsible for managing performance on your accounts, working closely with Google, and line managing your teams to create consistently excellent output.Key Accountabilities:To manage a team to deliver world-class paid search campaigns for our clients (including all search formats and primarily across Google Ads &amp; Microsoft Ads).Key Experiences:• Significant and demonstrable experience in paid search for top-tier Google agencies/clients.• Experienced in team management &amp; development of others, including coaching &amp; mentoring.• Proficient in Google Ads, Microsoft Ads and Search Ads 360 with all relevant certifications.• Passionate about the digital landscape, with a keen interest and understanding of the evolution of paid search and its place in the wider media ecosystem.Key Skills:• To develop and manage your team, including supporting and coaching them to develop and grow in their roles.• Ensure consistent and error-free delivery, with oversight of QA checks for all work your team delivers.• Deliver client performance which meets business objectives and marketing goals, and which takes advantage of the most up to date best practice.• Contribute to the development of our agency Paid Search product through project work and case study sharing.• Create, implement and manage client processes including analytics, tracking, reporting, forecasting, finance &amp; internal audits,• Build &amp; maintain account development and testing plans outlining all key tasks for clients, managing the implementation through the team.• Drive strategic initiatives, leveraging modern AI and measurement tactics,• Extensive technical understanding of all aspects of paid search (including search text ads, P-Max, Demand Gen, and inventory led/feed powered campaigns).• Awareness of the latest product developments, techniques and best practices in paid search.• Ability to build and maintain strong working relationships both internally and externally.• Ability to pre-empt issues and be pro-active in producing solutions.•&nbsp;Able to work flexibly under pressure, on multiple tasks and with time-critical deadlines.• A high degree of numeracy and literacy skills are essential as well as excellent communication skills.• An advanced user of Microsoft Excel and PowerPoint, and other relevant tools &amp; technology.• Highly skilled in problem solving &amp; analytical skills, with a keen eye for attention to detail.Additional information:· We are huge believers in&nbsp;work-life balance, so we offer all of our employees 25 days of paid leave.· We recognize strong talent and go above and beyond to attract and retain the best people, that's why our&nbsp;remuneration packages&nbsp;are among the top on the market.· We understand that there cannot be a "one size fits all" approach when it comes to benefits, that's why we have a&nbsp;customizable benefits package that fits your own needs.· Our teams operate using a&nbsp;hybrid work model&nbsp;and they can work from both the office and the comfort of their own home.· Free parking spaces&nbsp;for all of our employees when they decide to work from the office.· Free drinks and snacks&nbsp;in the office to help keep the energy levels up.· Attend the most popular&nbsp;tech and business events&nbsp;in Bulgaria for free, of course.Location:SofiaBrand:Isobar CxmTime Type:Full timeContract Type:Permanent

Full Time

Regular employment

Marketing and Communications & PR

Paid Search Manager

English

Advertising

Analytical Skills

Client Relationship Management

Coaching

Finance

Forecasting

Internal Audit

Microsoft Excel

Microsoft PowerPoint

Monitoring

Problem Solving

Reporting

Team Management

Google Ads

Microsoft Ads

Mentoring

Analytics

Strategic Vision

 tactics

Hybrid

Job Description:Merkle Bulgaria&nbsp;provides global retailers with a single source of expertise, technology, and operational support. We have a proven track record for delivering, managing, and innovating multi-channel commerce platforms for major international brands and retailers including adidas, Clarins, ASDA, Shiseido, and more. Our world-class team has delivered sites for over 35 brands with more than 400 transactional eCommerce sites in 60 locations and on 6 continents.The company has set up a key Sofia technology team of Software Architects, Software Developers, QA Engineers, Project Managers, and Technical Support Specialists as part of a global expansion strategy.To support this strategy, we are currently looking for talented people for the role of:Digital Analytics SpecialistRole SummaryThe Digital Analytics Specialist plays a key role in enabling data-driven decision-making by maintaining the digital measurement infrastructure and delivering actionable insights. This role supports performance tracking across channels and websites, develops dashboards for internal use, and ensures data quality, privacy compliance, and consistency across markets. The ideal candidate is both technically skilled and business-minded.Key Responsibilities<ul><li>Define and align digital KPIs across departments and teams</li><li>Build and maintain tracking infrastructure using GA4, GTM, and related tools</li><li>Develop central dashboards for SEO, CRO, and general performance reporting</li><li>Conduct tagging audits and data validation on an ongoing basis</li><li>Deliver insight summaries with clear recommendations and trends</li><li>Monitor regulatory compliance and ensure best practices for privacy and data usage</li></ul>Key Performance Indicators for this role include<ul><li>Data accuracy and tagging completeness scores</li><li>Dashboard usage and adoption across teams</li><li>Number of insight reports delivered and acted on</li><li>Completion and follow-up on quarterly compliance audits</li><li>Contribution to overall performance visibility and continuous improvement</li></ul>Skills and Experience<ul><li>3+ years of experience in digital analytics or performance marketing</li><li>Expertise in GA4, GTM, and data visualization tools (e.g., Looker Studio, Power BI)</li><li>Familiar with web tagging standards and QA techniques</li><li>Ability to translate data into insights and communicate to non-technical audiences</li><li>Strong understanding of GDPR and privacy-first tracking strategies</li><li>Fluent in English, written and spoken</li></ul>Additional information· We are huge believers in&nbsp;work-life balance, so we offer all our employees 25 days of paid leave.· We recognize strong talent and go above and beyond to attract and retain the best people, that's why our&nbsp;remuneration packages&nbsp;are among the top on the market.· We understand that there cannot be a "one size fits all" approach when it comes to benefits, that's why we have a&nbsp;customizable benefits package that fits your own needs.· Our teams operate using a&nbsp;hybrid work model&nbsp;and they can work from both the office and the comfort of their own home.· Free parking spaces&nbsp;for all of our employees when they decide to work from the office.· Free drinks and snacks&nbsp;in the office to help keep the energy levels up.· Attend the most popular&nbsp;tech and business events&nbsp;in Bulgaria for free, of course.Location:SofiaBrand:Isobar CxmTime Type:Full timeContract Type:Permanent

Data Science and Analytics

Digital Analytics Specialist

Blogging

Data Analysis

Search Engine Optimization (SEO)

QA practices

Performance Marketing

Creo

Data Visualization

Power BI

GDPR

Data Analytics

Job Description:Merkle Bulgaria&nbsp;provides global retailers with a single source of expertise, technology, and operational support. We have a proven track record for delivering, managing, and innovating multi-channel commerce platforms for major international brands and retailers including adidas, Clarins, ASDA, Shiseido, and more. Our world-class team has delivered sites for over 35 brands with more than 400 transactional eCommerce sites in 60 locations and on 6 continents.The company has set up a key Sofia technology team of Software Architects, Software Developers, QA Engineers, Project Managers, and Technical Support Specialists as part of a global expansion strategy.To support this strategy, we are currently looking for talented people for the role of:SEO Specialist Role SummaryThe SEO Specialist is responsible for improving digital platforms' visibility and organic performance across markets. This role covers technical SEO, content optimization, and authority-building activities and ensures websites are fully optimized for users and search engines. The ideal candidate will proactively identify search opportunities, translate audits into action, and track performance improvements. A future-focused mindset, including awareness of AI-driven changes in search behaviour, is key to success.Key Responsibilities<ul><li>Define and align localized SEO strategies with global marketing goals</li><li>Conduct technical and on-page SEO audits, delivering actionable recommendations</li><li>Monitor and report on organic performance using SEO tools and analytics platforms</li><li>Improve indexing health and site performance metrics across mobile and desktop</li><li>Collaborate with content, development, and analytics teams to implement SEO best practices</li><li>Provide regular insights on market trends, including emerging technologies and search behaviours</li></ul>Key Performance Indicators for this role include<ul><li>Number of completed SEO strategies and action plans across regions</li><li>Crawl/index health improvements and Core Web Vitals score uplift</li><li>Volume and quality of shared insights or trends across teams</li><li>Contribution to organic traffic growth and search visibility</li><li>Timeliness and quality of quarterly SEO reporting</li></ul>Skills and Experience<ul><li>3+ years of experience in SEO, including technical and content optimization</li><li>Strong knowledge of Google Search Console, Lighthouse, SEMrush, Ahrefs, Screaming Frog</li><li>Understanding of structured data, Core Web Vitals, mobile-first indexing, and international SEO</li><li>Ability to translate data into actionable strategy and communicate findings effectively</li><li>Up-to-date with search engine algorithm changes and industry trends</li><li>Fluent in English, written and spoken</li></ul>Additional information· We are huge believers in&nbsp;work-life balance, so we offer all our employees 25 days of paid leave.· We recognize strong talent and go above and beyond to attract and retain the best people, that's why our&nbsp;remuneration packages&nbsp;are among the top on the market.· We understand that there cannot be a "one size fits all" approach when it comes to benefits, that's why we have a&nbsp;customizable benefits package that fits your own needs.· Our teams operate using a&nbsp;hybrid work model,&nbsp;and they can work from both the office and the comfort of their own home.· Free parking spaces&nbsp;for all of our employees when they decide to work from the office.· Free drinks and snacks&nbsp;in the office to help keep the energy levels up.· Attend the most popular&nbsp;tech and business events&nbsp;in Bulgaria for free, of course.Location:SofiaBrand:Isobar CxmTime Type:Full timeContract Type:Permanent

SEO Specialist

Mobile Application Development

Strategy

Technical

LAMP

.NET Core

optimization

Ahrefs

Google Chrome

Data Strategy

Job Description:Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.&nbsp;Purpose of the RoleThe Paid Social Manager will be responsible for planning, implementing, and optimising paid social campaigns across various platforms to meet client objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results.Key Responsibilities<ul><li>Develops account strategy in partnership with client and Paid Social Director and is accountable for the execution of strategy and achievement of KPIs</li><li>Responsible for the operational success of accounts, ensures deliverables are met on time and on budget</li><li>Owns and manages the client strategy and plans key campaign efficiencies</li><li>Manages all day-to-day efforts and is the primary day-to-day SME voice to the client</li><li>Plans accounts and growth opportunities, working closely with the Account Directors</li><li>Builds strong relationships across Client Services and other channel teams</li></ul>Key Skills<ul><li>Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment</li><li>Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat and Pinterest</li><li>Strong understanding of paid social principles, best practices, and industry trends</li><li>Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions</li><li>Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams</li><li>Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA)</li><li>Desired experience with marketing partners, such as Smartly</li></ul>What we offerThis is a permanent role on a hybrid working basis. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs which includes:<ul><li>Competitive Salary</li><li>Company-provided Medical Healthcare</li><li>Generous Pension provisions</li><li>Health and Wellness benefits</li><li>Volunteering days</li><li>Life Assurance</li><li>Working in diverse teams where you can make a real impact.</li><li>Exciting and rewarding environment.</li><li>Varied work across industries</li></ul>Inclusion and DiversityOur diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.About dentsuTaking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.Location:SofiaBrand:Global FunctionsTime Type:Full timeContract Type:Permanent

Paid Social Manager

Accounting

Attention to Detail

Communication Skills

Decision Making

Interpersonal Skills

Key Account Development

Social Media

Facebook Ads

MetaTrader

Smarty

PaaS

TikTok ads

 and best practices

 communicate campaign performance to stakeholders

<main>Job Description: Merkle powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC. In Bulgaria, we manage a global portfolio of clients, providing a single source of expertise, technology, and operational support. We have a proven track record for delivering, managing, and innovating multi-channel commerce platforms for major international brands and retailers, including adidas, Clarins, ASDA, Shiseido, and more. Our world-class team has delivered sites for over 35 brands, with more than 400 transactional e-commerce sites in 60 locations across 6 continents. Our scope is expanding with the introduction of new data engineering practices, paid search and social advertising, and SEO. We look forward to what’s next. We’re hiring a PMO Assistant as part of Merkle in Sofia. Job Description: We need you because the Merkle Delivery Operations (DO) team is expanding to provide support to new Merkle entities. We need to take over, define, standardise and optimise their existing processes. The mission of our team is to enable growth and client focus by centralising and optimising operational activities. Your main goal in this position is to make the life of Program/Project Managers, Management and C-level layers easier. You will be supporting them with DO processes related to revenue recognition, time tracking, invoicing, resource allocation, generating, and presenting key business metrics. You will own the execution of some of the processes on a weekly basis – prepare the input and facilitate meetings. You are expected to be part of the transformation of the DO processes to new systems and ways of working. You will know you are successful when the key company stakeholders want to be best friends with you. Qualifications: Ability to work in an undefined environment and achieve business goals. Willingness to participate in business process transformations. Ability to interact on a professional level with a range of client POCs, company C-level, including sr. stakeholders and facilitate meetings involving them. Strong mathematical and excel skills. Knowledgeable in financial terms and principles. Experience with contractual frameworks - MSA, SOW, Change Request, Purchase orders. Excellent presentation, negotiation and communication skills. Excellent verbal and written English. What we offer: We are huge believers in work-life balance, so we offer all our employees 25 days of paid leave and 3 fixed wellness days off a year. A hybrid work model for our teams so they can work from the office and the comfort of their home. Free parking spaces for all our employees working from the office. Complimentary drinks and snacks in the office to keep the energy levels up. Parent-friendly culture and potential for additional days off to create new memories with your loved ones. Life Insurance, Health and dental insurance plan or, if selected, gift vouchers instead. Sports card, partially covered by the company and food vouchers. 2 days off for volunteering and numerous charity initiatives throughout the year. Opportunity to attend training, conferences and get certification sponsored by the company upon availability and business need. About dentsu: Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society. #LI-MERKLE Location: Sofia Brand: Isobar Cxm Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work</main>

Business, Management & Consulting

PMO Assistant

Invoicing

Presentation Skills

Purchase orders

Negotiation Skills

Process definition

 Excel

<main>Job Description: About Dentsu: By joining dentsu, you will join 48.000 colleagues in 145 countries across the world who are champions of meaningful progress. It’s an opportunity to produce career-defining work. Along the way, you’ll team up with inspiring colleagues and encounter a richness of clients, cultures, and experiences. We offer exciting challenges, memorable experiences, and opportunities to shape your future. We all share a joint ambition: to provide our clients with the invitation to the never-before. Our values, the 8 ways to the never before, guide us to be a Force for Good, Climbing High and Making it real. We believe in open teaming, radical collaboration, and providing the best integrated marketing solutions that transcend agency and service lines. About Amplifi: Amplifi is the supply-side platform of Dentsu International (DI), comprising three pillars: Investment Management, Media Trading (including Media Owner Services and Principal Buying), and Content (Original Partnerships &amp; Entertainment), all underpinned by Supply-Side Management practices. The Amplifi platform encompasses all media buying and investment management, trading, and the following: The Story Lab, dentsu programmatic, and dentsu out-of-home businesses. Amplifi is the investment management arm of Dentsu International across all media channels and entertainment content. The proposition is based on delivering value for all in everything we do. Our focus is on providing the best possible media value for clients through leveraged media buying, sustainable media income, and enabling innovation on the supply side. Key Accountabilities: Work closely with Investment Managers in the Global Investment team, local markets, and third-party auditors to ensure commercial delivery for existing clients and new business pitches. Fulfilling responsibilities requires: Understanding of Dentsu, Client, and Auditor methodologies on key clients. Support of daily workload and internal communication, as well as with external markets, ensuring timely delivery of reporting. Participating and contributing in internal and auditor meetings. Support investment managers in establishing close working relations with internal stakeholders (account team and business leads) and local teams (account and Amplifi). Being culturally sensitive when working with local teams, and being open and interested in experiencing an international work culture. Learning from local markets, identifying similarities and differences between trading and buying practices across borders, and sharing best practices across markets. Seeking feedback on performance from line managers and peers. Showing engagement, curiosity and willingness to learn. Being very accurate and precise in all reporting work, requiring a good level of analytical and numerical skills, as well as strong attention to detail. Having a strong command of Excel, being able to construct formulas, work with links, debug technical issues, and work across several templates simultaneously. Having a good understanding of media metrics (GRP, planning vs. buying audience, rating, CPM, CPE, CPA, CTR, CPC, insertion, panels, cpSpot, rebates, AVB, inflation, etc.). Communicating clearly and effectively with line managers and local teams – getting your point across, being straightforward and honest. Raising issues to line managers immediately and asking questions when faced with ambiguity or doubt. Sharing any good practice and learning with the team, suggesting recommendations and improvements where it felt appropriate. Managing workflow upwards as well as downwards in an effective and efficient manner. Assuming responsibility for ensuring complete accuracy about all reporting deliverables. Experience You have a minimum of 2 years’ work experience in the advertising/media industry (agency/client/auditor), preferably at a global level, and are interested in the world of communication. Experience in media performance tracking and delivery for international clients and a solid understanding of the basic principles of how media is bought and traded Good command of Excel and other Office software Proven ability to coordinate projects involving numerous stakeholders Experience in line managing an executive. Preferential but not essential. Group benefits: • 3 additional free days for mental health activities • 2 additional free days for volunteering • Company mobile phone, mobile plan and laptop • Additional health insurance as per dentsu’s policy • Free access for you and your family members to the Employee Assistance Program • Flexible working hours and sick, personal, and parental leave • Full access to dentsu international training and development programmes Location: Sofia Brand: Global Amplifi Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work</main>

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